diff --git a/dvc/commands/experiments/gc.py b/dvc/commands/experiments/gc.py
index 0feed940d..1f01ccf4d 100644
--- a/dvc/commands/experiments/gc.py
+++ b/dvc/commands/experiments/gc.py
@@ -12,8 +12,8 @@ logger = logging.getLogger(__name__)
 def _raise_error_if_all_disabled(**kwargs):
     if not any(kwargs.values()):
         raise InvalidArgumentError(
-            "Either of `-w|--workspace`, `-a|--all-branches`, `-T|--all-tags` "
-            "or `--all-commits` needs to be set."
+            "Either of `-w|--workspace`, `-a|--all-branches`, `-T|--all-tags`,"
+            " `--all-commits` or `--date` needs to be set."
         )
 
 
@@ -23,6 +23,7 @@ class CmdExperimentsGC(CmdBase):
             all_branches=self.args.all_branches,
             all_tags=self.args.all_tags,
             all_commits=self.args.all_commits,
+            commit_date=self.args.commit_date,
             workspace=self.args.workspace,
         )
 
@@ -31,13 +32,21 @@ class CmdExperimentsGC(CmdBase):
         msg += "the workspace"
         if self.args.all_commits:
             msg += " and all git commits"
-        elif self.args.all_branches and self.args.all_tags:
-            msg += " and all git branches and tags"
-        elif self.args.all_branches:
-            msg += " and all git branches"
-        elif self.args.all_tags:
-            msg += " and all git tags"
+        else:
+            if self.args.all_branches and self.args.all_tags:
+                msg += " and all git branches and tags"
+            elif self.args.all_branches:
+                msg += " and all git branches"
+            elif self.args.all_tags:
+                msg += " and all git tags"
+
+            if self.args.commit_date:
+                msg += (
+                    " and all git commits before date "
+                    f"{self.args.commit_date}"
+                )
         msg += " of the current repo."
+
         if self.args.queued:
             msg += " Run queued experiments will be preserved."
         else:
@@ -54,6 +63,7 @@ class CmdExperimentsGC(CmdBase):
             all_tags=self.args.all_tags,
             all_commits=self.args.all_commits,
             workspace=self.args.workspace,
+            commit_date=self.args.commit_date,
             queued=self.args.queued,
         )
 
@@ -110,6 +120,17 @@ def add_parser(experiments_subparsers, parent_parser):
         default=False,
         help="Keep experiments derived from all Git commits.",
     )
+    experiments_gc_parser.add_argument(
+        "--date",
+        type=str,
+        dest="commit_date",
+        metavar="<YYYY-MM-DD>",
+        default=None,
+        help=(
+            "Keep experiments from the commits after (inclusive) a certain "
+            "date. Date must match the extended ISO 8601 format (YYYY-MM-DD)."
+        ),
+    )
     experiments_gc_parser.add_argument(
         "--queued",
         action="store_true",
diff --git a/dvc/commands/gc.py b/dvc/commands/gc.py
index ee4845d66..fb341fc6d 100644
--- a/dvc/commands/gc.py
+++ b/dvc/commands/gc.py
@@ -18,7 +18,7 @@ class CmdGC(CmdBase):
             all_tags=self.args.all_tags,
             all_commits=self.args.all_commits,
             all_experiments=self.args.all_experiments,
-            commit_time=self.args.commit_time,
+            commit_date=self.args.commit_date,
             workspace=self.args.workspace,
         )
 
@@ -27,13 +27,20 @@ class CmdGC(CmdBase):
         msg += "the workspace"
         if self.args.all_commits:
             msg += " and all git commits"
-        elif self.args.all_branches and self.args.all_tags:
-            msg += " and all git branches and tags"
-        elif self.args.all_branches:
-            msg += " and all git branches"
-        elif self.args.all_tags:
-            msg += " and all git tags"
-        elif self.args.all_experiments:
+        else:
+            if self.args.all_branches and self.args.all_tags:
+                msg += " and all git branches and tags"
+            elif self.args.all_branches:
+                msg += " and all git branches"
+            elif self.args.all_tags:
+                msg += " and all git tags"
+            if self.args.commit_date:
+                msg += (
+                    " and all git commits before date "
+                    f"{self.args.commit_date}"
+                )
+
+        if self.args.all_experiments:
             msg += " and all experiments"
 
         if self.args.repos:
@@ -55,7 +62,7 @@ class CmdGC(CmdBase):
             all_tags=self.args.all_tags,
             all_commits=self.args.all_commits,
             all_experiments=self.args.all_experiments,
-            commit_time=self.args.commit_time,
+            commit_date=self.args.commit_date,
             cloud=self.args.cloud,
             remote=self.args.remote,
             force=self.args.force,
@@ -108,9 +115,9 @@ def add_parser(subparsers, parent_parser):
         help="Keep data files for all Git commits.",
     )
     gc_parser.add_argument(
-        "--time",
+        "--date",
         type=str,
-        dest="commit_time",
+        dest="commit_date",
         metavar="<YYYY-MM-DD>",
         default=None,
         help=(
diff --git a/dvc/repo/__init__.py b/dvc/repo/__init__.py
index df724be07..624ae9c46 100644
--- a/dvc/repo/__init__.py
+++ b/dvc/repo/__init__.py
@@ -386,7 +386,7 @@ class Repo:
         all_tags=False,
         all_commits=False,
         all_experiments=False,
-        commit_time: Optional[str] = None,
+        commit_date: Optional[str] = None,
         remote=None,
         force=False,
         jobs=None,
@@ -417,7 +417,7 @@ class Repo:
             all_tags=all_tags,
             all_commits=all_commits,
             all_experiments=all_experiments,
-            commit_time=commit_time,
+            commit_date=commit_date,
         ):
             for odb, objs in self.index.used_objs(
                 targets,
diff --git a/dvc/repo/brancher.py b/dvc/repo/brancher.py
index 4d27c7f98..b5c892e48 100644
--- a/dvc/repo/brancher.py
+++ b/dvc/repo/brancher.py
@@ -10,7 +10,7 @@ def brancher(  # noqa: E302
     all_tags=False,
     all_commits=False,
     all_experiments=False,
-    commit_time: Optional[str] = None,
+    commit_date: Optional[str] = None,
     sha_only=False,
 ):
     """Generator that iterates over specified revisions.
@@ -68,7 +68,7 @@ def brancher(  # noqa: E302
         all_tags=all_tags,
         all_commits=all_commits,
         all_experiments=all_experiments,
-        commit_time=commit_time,
+        commit_date=commit_date,
     )
 
     try:
diff --git a/dvc/repo/experiments/gc.py b/dvc/repo/experiments/gc.py
index ce7c71cb1..b9d360683 100644
--- a/dvc/repo/experiments/gc.py
+++ b/dvc/repo/experiments/gc.py
@@ -15,6 +15,7 @@ def gc(
     all_tags: Optional[bool] = False,
     all_commits: Optional[bool] = False,
     workspace: Optional[bool] = False,
+    commit_date: Optional[str] = None,
     queued: Optional[bool] = False,
 ):
     keep_revs = set(
@@ -22,6 +23,7 @@ def gc(
             all_branches=all_branches,
             all_tags=all_tags,
             all_commits=all_commits,
+            commit_date=commit_date,
             sha_only=True,
         )
     )
diff --git a/dvc/repo/gc.py b/dvc/repo/gc.py
index db2fa861c..a59710376 100644
--- a/dvc/repo/gc.py
+++ b/dvc/repo/gc.py
@@ -12,7 +12,7 @@ def _raise_error_if_all_disabled(**kwargs):
     if not any(kwargs.values()):
         raise InvalidArgumentError(
             "Either of `-w|--workspace`, `-a|--all-branches`, `-T|--all-tags` "
-            "`--all-experiments`, `--all-commits` or `--time` needs to be set."
+            "`--all-experiments`, `--all-commits` or `--date` needs to be set."
         )
 
 
@@ -26,7 +26,7 @@ def gc(
     all_tags=False,
     all_commits=False,
     all_experiments=False,
-    commit_time: Optional[str] = None,
+    commit_date: Optional[str] = None,
     force=False,
     jobs=None,
     repos=None,
@@ -42,7 +42,7 @@ def gc(
         all_commits=all_commits,
         all_branches=all_branches,
         all_experiments=all_experiments,
-        commit_time=commit_time,
+        commit_date=commit_date,
     )
 
     from contextlib import ExitStack
@@ -67,7 +67,7 @@ def gc(
                 all_tags=all_tags,
                 all_commits=all_commits,
                 all_experiments=all_experiments,
-                commit_time=commit_time,
+                commit_date=commit_date,
                 remote=remote,
                 force=force,
                 jobs=jobs,
diff --git a/dvc/scm.py b/dvc/scm.py
index a45a4266f..2374506f0 100644
--- a/dvc/scm.py
+++ b/dvc/scm.py
@@ -203,7 +203,7 @@ def iter_revs(
     all_tags: bool = False,
     all_commits: bool = False,
     all_experiments: bool = False,
-    commit_time: Optional[str] = None,
+    commit_date: Optional[str] = None,
 ) -> Mapping[str, List[str]]:
     from scmrepo.exceptions import SCMError as _SCMError
 
@@ -216,7 +216,7 @@ def iter_revs(
             all_tags,
             all_commits,
             all_experiments,
-            commit_time,
+            commit_date,
         ]
     ):
         return {}
@@ -233,16 +233,16 @@ def iter_revs(
         if all_tags:
             results.extend(scm.list_tags())
 
-        if commit_time:
+        if commit_date:
             from datetime import datetime
 
-            commit_timestamp = datetime.strptime(
-                commit_time, "%Y-%m-%d"
+            commit_datestamp = datetime.strptime(
+                commit_date, "%Y-%m-%d"
             ).timestamp()
 
             def _time_filter(rev):
                 try:
-                    if scm.resolve_commit(rev).commit_time >= commit_timestamp:
+                    if scm.resolve_commit(rev).commit_date >= commit_datestamp:
                         return True
                     return False
                 except _SCMError:
diff --git a/tests/func/test_gc.py b/tests/func/test_gc.py
index 357b94ca2..d1d48990c 100644
--- a/tests/func/test_gc.py
+++ b/tests/func/test_gc.py
@@ -268,23 +268,14 @@ def test_gc_without_workspace_on_tags_branches_commits(tmp_dir, dvc):
     dvc.gc(force=False, all_branches=True, all_commits=False, workspace=False)
 
 
-def test_gc_without_workspace(tmp_dir, dvc, caplog):
+@pytest.mark.parametrize("cloud", ["c", ""])
+def test_gc_without_workspace(tmp_dir, dvc, caplog, cloud):
     with caplog.at_level(logging.WARNING, logger="dvc"):
-        assert main(["gc", "-vf"]) == 255
+        assert main(["gc", f"-{cloud}vf"]) == 255
 
     assert (
         "Either of `-w|--workspace`, `-a|--all-branches`, `-T|--all-tags` "
-        "`--all-experiments` or `--all-commits` needs to be set."
-    ) in caplog.text
-
-
-def test_gc_cloud_without_any_specifier(tmp_dir, dvc, caplog):
-    with caplog.at_level(logging.WARNING, logger="dvc"):
-        assert main(["gc", "-cvf"]) == 255
-
-    assert (
-        "Either of `-w|--workspace`, `-a|--all-branches`, `-T|--all-tags` "
-        "`--all-experiments` or `--all-commits` needs to be set."
+        "`--all-experiments`, `--all-commits` or `--date` needs to be set."
     ) in caplog.text
 
 
diff --git a/tests/unit/command/test_experiments.py b/tests/unit/command/test_experiments.py
index 2c9b06a34..506011803 100644
--- a/tests/unit/command/test_experiments.py
+++ b/tests/unit/command/test_experiments.py
@@ -155,6 +155,8 @@ def test_experiments_gc(dvc, scm, mocker):
             "--all-branches",
             "--all-commits",
             "--queued",
+            "--date",
+            "2022-07-04",
             "--force",
         ]
     )
@@ -171,6 +173,7 @@ def test_experiments_gc(dvc, scm, mocker):
         all_tags=True,
         all_branches=True,
         all_commits=True,
+        commit_date="2022-07-04",
         queued=True,
     )
 
diff --git a/tests/unit/command/test_gc.py b/tests/unit/command/test_gc.py
index dd690fe60..8dfe04cda 100644
--- a/tests/unit/command/test_gc.py
+++ b/tests/unit/command/test_gc.py
@@ -14,7 +14,7 @@ def test_(dvc, scm, mocker):
             "--all-branches",
             "--all-commits",
             "--all-experiments",
-            "--time",
+            "--date",
             "2022-06-30",
             "--cloud",
             "--remote",
@@ -40,7 +40,7 @@ def test_(dvc, scm, mocker):
         all_branches=True,
         all_commits=True,
         all_experiments=True,
-        commit_time="2022-06-30",
+        commit_date="2022-06-30",
         cloud=True,
         remote="origin",
         force=True,
diff --git a/tests/unit/scm/test_scm.py b/tests/unit/scm/test_scm.py
index d53b2f659..6ba0736dd 100644
--- a/tests/unit/scm/test_scm.py
+++ b/tests/unit/scm/test_scm.py
@@ -70,16 +70,16 @@ def test_iter_revs(
     def _func(rev):
 
         if rev == rev_root:
-            return mocker.Mock(commit_time=datetime(2022, 6, 28).timestamp())
+            return mocker.Mock(commit_date=datetime(2022, 6, 28).timestamp())
         if rev == rev_old:
             raise SCMError
-        return mocker.Mock(commit_time=datetime(2022, 6, 30).timestamp())
+        return mocker.Mock(commit_date=datetime(2022, 6, 30).timestamp())
 
     mocker.patch(
         "scmrepo.git.Git.resolve_commit", mocker.MagicMock(side_effect=_func)
     )
 
-    gen = iter_revs(scm, commit_time="2022-06-29")
+    gen = iter_revs(scm, commit_date="2022-06-29")
     assert gen == {
         rev_new: [rev_new],
         rev_old: [rev_old],